The Inertia

HOMETOWN HYPE: Outer Banks - Inside a Raw and Storied East Coast Surf Town

For filmmakers Jordan Montgomery and Clay Mein, the Outer Banks isn’t just a surf destination — it’s a community, and a second home.

"A big aspect was wanting to fit in all the individuals into the talent pool for the film. We sure wish we could get more. To do so in the short production window was for sure a little challenging, but a necessary one. We also knew we had to focus our film on the area in a different way than some of the other films in this series. The Outer Banks is a bit different than other places. It’s not a single city or town, so to drop a needle on just Kitty Hawk or Buxton and say this is the Outer Banks wouldn’t work. It’s truly such a dynamic and vast area." - Jordan Montgomery, Director & Cinematographer

"The hardest part of this project was capturing the heart of the Outer Banks’ tight-knit surf community while staying true to their way of life. It’s about more than just surfing. It’s understanding the deep connection to the ocean and honoring their lifestyle. The challenge was to tell their story authentically, without misrepresenting or glossing over the real struggles and joys they experience, so they feel respected and truly seen."
- Clay Mein, Director & Cinematographer

Check out all the HTH Films: https://www.theinertia.com/hometown-hype/

The Inertia: The Definitive Voice of Surf, Mountain, and Outdoors // http://www.theinertia.com

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HOMETOWN HYPE: North Jersey [Trailer] - The Inertia

The Inertia's HOMETOWN HYPE: North Jersey presented by White Claw premieres 8/22 at Broadway Bar @ Grille in Point Pleasant, NJ.

This short film by Summer Rental Studios showcases a winter of swell to remember and honors the people and places that make the North Jersey surf community so special. Come hang at Broadway Bar & Grille on 8/22 and enjoy complimentary White Claw samples, food, live music, and end the night with fireworks. RSVP HERE: https://www.eventbrite.com/e/97127159...

HASHTAGS
#HometownHype #HometownHypeNJ

CREDITS
Main Tags: @theinertia @whiteclaw @the_broadway_bar_and_grill @summerrentalstudio

Producers
Corey Frank - @summerrentalstudio
Sal Librizzi - @thedenimdome

Executive Producers: Zach Weisberg, Laura Rubin

Photography
Corey Frank - @summerrentalstudio
Bob Hoste - @bhoste
Sean Santiago - @whatisasanti @santicreativegroup
Cole Slutzky - @seasquatch.tv
Ryan Mack - @ryanmackphoto

Featuring
Charles Mencel - @mencel_surfboards
Sam Hammer - @hammered_sam
Brendan Tighe - @brendan_tighe_
Thomas Ihnken - @thomas_ihnken
Cole Deveney - @coledeveney
Adam Holloway - @adamholloway @barewiressurf
Dave Hough - @thetidebends
Fiona Mullen - @fionakatephoto
Neeko Mazzo - @neeks.peeks
Matt Catalano - @mattp.aul

Additional Appearances
Pat Schmidt - @patschmidt
Logan Kamen - @logan_kamen
Owen Moss - @owenthesurfer
Tosh Tudor - @toshtudor
Justin Quintal - @jquinny
Simon Hetrick - @simonhetrick
Mark Gilmartin - @gilly723
Ava Jordan - @avaray
Allie Frank - @alfrunk

Special Thanks
Round Dough - @rounddoughwithahole
Crabs Claw - @crabsclawinn
Johnny's Pork Roll - @porkrolltruck
Mueller's Bakery - @muellersbakery
Capsized Cafe - @capsized_cafe

The Inertia: The Definitive Voice of Surf, Mountain, and Outdoors // http://www.theinertia.com

HOMETOWN HYPE: Montauk - The Inertia

The Inertia's HOMETOWN HYPE: Montauk presented by White Claw is intended to shine a light on one of America's greatest surf towns from the perspective of those who know it best: local creatives, surfers, and residents.

I put the community at the center of the film," said Director Drew Maloney, "So I’m really looking forward to the premiere. I hope people walk away feeling energized and reminded that swell season is right around the corner.

HOMETOWN HYPE: Montauk on 8/15 at Hero Beach Club is SOLD OUT, but we're excited to release the full film online after the premiere. Don't forget to vote for your favorite film to help determine The Inertia's Inaugural HOMETOWN HYPE presented by White Claw National Champion on 9/6 at theinertia.com/hometown-hype
--
Directed by @drew_maloney
Narrated by Grant Monahan
Executive Producers @lauralrubin @zachweisberg
Producer @lil_croizzant

Photography by @alchem.media @alexdupkin @benpotter___ @drew_maloney @ihaveshittodo @saltyvisionz @jaybelsky @letstaukgrams @beststudios @suttonlynch @tlagrega @wileytwatson

Featuring @adam.mar Alexis Engstrom @arielcengstrom @eckardtaustin @charlieweimar @the_clash_archives @coreyswave @dltnart @letstaukgrams @whalebonecreative @kathleen.engstrom @leifnotleaf @tcmontauk @polsapss @mikeydetemple @nickboyatnight @pfchang @petercorreale @howz_dis_guy @tuckercoleman_ @teewizzler @waltlindveld

Additional Appearances @ethandayton @ja_wavehavens @jasonhew_mtk @montaukoyster @tripolipatterson @zack.dayton @magglesss @jessica_grace @katefac3 @jbokolas @sfoley41

Editor Yasuhiko Inoue
Colorist @ceen.mkv
Sound Designer @samcashtello
Music @citricfile @theline
Production Assistant @fisher.hirsch

Special Thanks @ditch_witch_mtk @lefthandcoffee @montauket_hotel Michael Maloney

The Inertia: The Definitive Voice of Surf, Mountain, and Outdoors // http://www.theinertia.com

We're Excited to Launch Inspire Courses+ for Surfers and Outdoor Enthusiasts - The Inertia

Inspire Courses+ offers full access to all 340+ video lessons designed by icons of surf and outdoors. If you're interested in becoming a better surfer and learning more about the outdoor pursuits that consume your waking thoughts, you're in the right place.

Join now: https://courses.theinertia.com/inspire-courses-members

Instructors include:

- Kassia Meador (longboarding)
- Ocean Ramsey (sharks)
- Mark Healey (heavy surf)
- Jay Nelson (building a DIY Pop Top Camper)
- Zak Noyle (surf photography)
- Kimi Werner (sustainable cooking)
- Tia Blanco (vegan nutrition and surf-specific fitness and yoga)
- Matt Meola (aerial surfing)
- Ace Buchan (precision short boarding)
- Jaimal Yogis (meditation and wellness)
- Nick Russell (backcountry snowboarding safety)
- Leah Dawson (alternative surfboards)
- Sam Thackeray (avalanche safety)
- Elise Carver (surf fitness)

GEN UP: Sierra Kerr [Trailer] - The Inertia

Sierra Kerr is cut from a different cloth. She grew up traveling to the world's best waves on the WSL World Championship Tour with her dad, Josh Kerr, one of surfing's most well-rounded aerial savants. At just 16, Sierra's surfing shows it. The Inertia's series, Gen Up, profiles the worlds' most promising young surfers and sheds light into their lives, their families, and their futures. We're proud to premiere the second episode starring Sierra and Josh Kerr.

Join us for the WORLD PREMIERE at The Inertia's EVOLVE on 9/16 at Surfing Heritage and Culture Center: https://evolve2023.splashthat.com/

Music: @theaquadollsmusic "Our Love Will Always Remain"
Trailer Edited by Miah Idema
Surf footage courtesy of Josh Kerr
Directed by Zach Weisberg

Shot By:
Miah Idema
Nico Campagna

Producers:
Joe Carberry
Luke House
Zach Weisberg

The Inertia: The Definitive Voice of Surf, Mountain, and Outdoors // http://www.theinertia.com

A Morning Surf In Oceanside - Dry Off w/ Izzi Gomez

We caught up with our good friend, Izzi Gomez, for a morning of fun surf in Oceanside, CA.

The Inertia: The Definitive Voice of Surf, Mountain, and Outdoors // http://www.theinertia.com

Rocky McKinnon Wants You To Come Surf With Him | CREATORS

If you’ve spent any amount of time in Huntington Beach, California, there’s a good chance you’ve crossed paths with Rocky McKinnon. He’s a tanned, gregarious, six-foot-plus figure that can be found posted up under his McKinnon Surf & SUP Lessons tent on the north side of the HB pier, shouting “hello’s” and spreading Aloha to anyone within earshot.

After years of competing as one of the top 10 professional longboarders in the country, Rocky made it his mission to give back to the surfing community. He founded McKinnon Surf & SUP Lessons and started offering surf & SUP programs as well as an adaptive surf program for individuals with physical and mental disabilities. The adaptive surf program is a joint effort between Rocky and the city of Huntington Beach to make surfing more accessible and inclusive.

We spent a day with Rocky in Surf City USA, watched him snag a few waves on his self-shaped 9’2″ quad, and spoke with him about his adaptive surf program.

“I think the key to happiness is living your purpose,” Rocky says. “Because doing what you love and sharing it with others will be something that will ultimately enrich your life.”

The Inertia: The Definitive Voice of Surf, Mountain, and Outdoors // http://www.theinertia.com

CHALLENGING ZEB POWELL TO A GAME OF SNOW - Power Trip Part 5 The Inertia

In our final episode of the NorCal Power Trip, the guys jump start their morning at Temple Coffee Roasters, a Sacramento-based coffee company with a farm-to-cup sustainability mission. Next, Jeremy and Luis pop by the California Automobile Museum to peruse the classic car collection and take a joyride in a 1926 Model T Ford. The Power Trip ends in the Sierra Mountains at Boreal Mountain Resort, where Jeremy runs in to X Games Gold Medalist, Zebulon Powell and challenges him to a game of S-N-O-W.

The Inertia: The Definitive Voice of Surf, Mountain, and Outdoors // http://www.theinertia.com

The World’s Best Longboarding Class with Kassia Meador

It’s the end-all, be-all digital course for longboarding updated with brand new material based on student feedback for 2023! Surf icon Kassia Meador explains longboarding's essentials in 45 videos over 3 hours with 4 quizzes to test your knowledge.

Learn everything about longboarding from one of the best to do it. Learn surf etiquette, fin selection, parallel stance, turning, fade take-offs, kick-outs, hanging five, ten, heels, and more. If you want to learn to park ten piggies on the nose and maximize your time in the surf with a big smile, the buck stops here.

SIGN UP NOW: https://courses.theinertia.com/kassia-meador-longboarding-class-3-bundle

Kassia Meador Launches Definitive Guide to Longboarding 3.0 - The Inertia

Few humans are as qualified (and enthusiastic) as Kassia Meador when it comes to helping surfers of all levels improve their surfing and have more fun. From eager beginners to knowledge-thirsty tube hounds, she's got you covered. That’s why we’re so excited to announce the launch of Kassia Meador’s Definitive Guide to Longboarding 3.0.

“I have learned so much from all your feedback in our past courses,” Kassia says. “And I’ve learned so much leading surf retreats over the last few years, as well. Here, we asked ourselves, ‘How can we really break it down for you even more?’ How can I take the 25 years of surfing knowledge to teach you and help you improve your surfing on a faster timeline? I wish I had something like this when I was a kid!"

So she made it for you.

Check out her 45-video lesson Definitive Guide to Longboarding 3.0 here:

https://courses.theinertia.com/kassia-meador-longboarding-class-3-bundle

The Inertia readers save 10% by using code WELCOME10 at checkout.