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boardriding Media

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Country: United States 

 

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Description: The Inertia is the definitive voice of the surf, mountain and outdoors, featuring unique and energizing perspectives fro the community's most talented individuals.

 

Founded: 2010

 

Category: boardriding

 

Media type: Community

 
Languages spoken:
  • English
 

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Location:

  • Venice
  • California
  • United States
 
 

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Kassia Meador Surfs Bay Street; Talks Entrepreneurship and Creativity | The Inertia Kassia Meador is an icon of longboarding. The RAEN ambassador also trail blazed a path for female surfers-turned-entrepreneurs, and she sits down to chat about creativity, her van, and the journey of running a small business that embodies her values in the latest installment of CREATORS. The Inertia: The Definitive Voice of Surf, Mountain, and Outdoors // http://www.theinertia.com

6/30/2022   |  

Tia Blanco: A Day of Surfing, Yoga, and Art in Oceanside - The Inertia While the general public might know Tia Blanco as winner of (the one and only season of) ABC’s Ultimate Surfer, she made a name for herself long before the show as a competitive surfer and animal rights activist. Notably, Blanco unapologetically championed veganism about a decade before publicly traded companies slid Beyond burgers into Carl’s Junior drive-thrus and into the mainstream’s consciousness. She also developed a line of skincare and beauty products called Dear Self. She starts most days on a yoga mat. Uninspired by a one dimensional identity as a surfer girl, Blanco has made a concerted effort to embrace a diversity of interests. While maintaining a fiercely aggressive (and graceful) style on a surfboard. Meet Tia Blanco.

5/29/2022   |  

Rachel Lord applies a sculptor's eye to her surfboards In the world of shaping, Rachel Lord is a bit of an anomaly. She started surfing late. And when it comes to crafting surfboards, she's almost entirely self taught. Which is essentially unheard of. “I was able to take ownership of my own process, not dependent on someone else’s approach,” Lord told us last year. "Women often find shaping through art, which leads to a diverse point of view.” To wit, Lord's studio background (sculpture, painting, and functional design) has impacted her boards' aesthetic: they're easy to recognize with eye-popping color designs. “To be able to ride my art was conceptually so much more inspiring to me than something that just sits on a wall,” she says. Traveler Surf Club is home to the Ventura, Calif.-based Lord Boards. Just a quick bike ride or walk and you’ve got a plethora of wave-riding options. Using the club has made it easy for Rachel to make – and test – boards. After surfing, she can warm up on the heated benches, take a hot shower, and head straight to the shop. For Rachel, and Lord Boards, life is pretty good. The Inertia: The Definitive Voice of Surf, Mountain, and Outdoors //

2/20/2022   |  
 
 

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